The French Grandes Ecoles in Management and Social Networks

Sélectionner une rubrique

The press agency Noir sur Blanc surveyed the top French management school about how they used social networks. 

« The London School of Economics, with 118 927 fans, and the London Business School, with 112 581 fans, won the top prize among Facebook users. But the best performer in terms of user engagement placed Institut Mines-Télécom Business School in first place on the podium. ESCP Europe placed second with its Facebook pages on it campuses in Paris, Madrid and Berlin.« 

The rate of engagement measures our capacity to involve our community and evaluate their reactions to the school (the number of likes, shares, commentaries) cited in our messages. While not being the biggest, it appears we are among the best to engage our community thanks to regular and pertinent communication.